Person in colorful sweater holds magazine near Christmas tree in festive holiday home setting. Nearby Stores, S&W wholesale, TV Advert

 

NEARBY STORES

TV ADVERT - Aired on ITVx & Virgin Media VOD

 

‘Nearby’stores are independently owned by local retailers who fully know their customers and their needs in the local communities. They are located across the nations of Northern Ireland and the Republic of Ireland.


 

Two people share a joyful moment at festive table in Nearby Christmas advertisement campaign. Nearby Stores, S&W wholesale, TV Advert

'The Empty Chair'



This Christmas, Nearby Stores shows that community spirit is more than a slogan, it’s the heartbeat of every local Nearby across Northern Ireland. Their new festive campaign, “Did You Getters: The Empty Chair” captures that festive spirit through a moving story about “Arthur”, an elderly gentleman navigating life after loss. The advert isn’t just another Christmas story, it’s an ode to local retailers and the quiet, unassuming gestures that make them so important during the festive period.


Aired on ITVx in N.Ireland & Virgin Media VOD in ROI

Empty wooden chair at a red tablecloth table in a warm vintage-style Christmas kitchen setting. Nearby Stores, S&W wholesale, TV Advert
Elderly person sitting alone at a festively decorated red tablecloth dining table during Christmas. Nearby Stores, S&W wholesale, TV Advert
Man in flat cap and colorful scarf shopping in a convenience store candy aisle at Christmas. Nearby Stores, S&W wholesale, TV Advert
Person in colorful sweater holding a Wrigley's gum box near a decorated Christmas tree indoors. Nearby Stores, S&W wholesale, TV Advert
Smiling older man in flat cap and striped scarf holding items in a bright grocery store. Nearby Stores, S&W wholesale, TV Advert
Two people laughing together at a Christmas table with Ferrero Rocher chocolates and festive treats. Nearby Stores, S&W wholesale, TV Advert

"Working with Ross and the team at R Squared Studio takes the uncertainty out of the process. They guide you every step of the way, from idea generation to final delivery."

Daniel Comiskey, Head of Marketing - S&W Wholesale, Nearby Stores

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